-: Let's recognize a couple of pyramid principle patterns
on a slide.
Let's drop into some pyramid principle examples,
that we may recognize on slides
and they perfectly align with what we already know.
This is a slide with a strong action title,
claiming that millennials across life stages
spend significantly less time consuming traditional TV
and much higher users of online video, a statement.
Then we have some supporting arguments
elaboratively described here, and supporting data,
part three of our pyramid principle
applied to this very slide.
A beautiful usage of the pyramid principle,
and it isn't that you have to apply the primary principle
to every slide,
but it helps you to prioritize what to put where,
with what significance,
and what should be there to really support your title.
Beautiful.
The next slide, it's a bit more tricky,
because here we have the main statement,
that global flows have 10% of global GDP,
and data flows actually account for a large,
arguably largest chunk of that contribution.
Then, so this is the statement.
Then on the bottom, we have some supporting statements,
accounting for secondary effects, not only data flows,
but data flows generally influence trade flows, FDI
and even people flows, and this is all supported by data.
Even though by numbers,
data flows seem like to have smaller impact,
2.6 against 3.1 for goods trade, but in reality,
data flows also influence other categories.
This means that data flows are arguably
the largest chunk of that contribution.
I love the wording.
Very bold to use a word like chunk
in a business presentation, really well thought out.
It is provocative, yet a correct statement.
Another example,
here a presentation about quantum technology.
It's not the topic that matters,
it's, public and private funding continues to skyrocket
around the world,
with North America still investing the most.
I can understand the slide,
that North America is the biggest investing player
in this field, in this industry.
Then we have some supporting statements,
like the market is still concentrated in North America.
Funding continues its rapid rise,
and global market participation is increasing.
Three supporting statements to the main premise,
and then we have some data and deeper descriptions.
Again, beautiful cascading down information
laid out in a understandable manner.
The thing is,
that you wanna cascade down with your information,
and remember how your viewer perceives the slide
and how he will read it.
You need to anticipate those things,
and you'll be well on your way
to craft better presentations.